Lesson #6 (Depression Approaching)

Danger! Danger! Depression approaching!

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Remember Lesson #5? Giving your prospect a book?

When you give your potential leadership candidates this test, I have to give you this warning:

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>> You might get depressed.

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After you read this newsletter, you're probably going to grab a superbly-written Big Al book and give this leadership test to your brother-in-law,your friends, and to your best distributors. And you might expect too much from these people.

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I'll tell you a story about a friend of mine in Canada. He was doing pretty well with his business, but after he heard about this leadership test, he went out and gave a test to some of his distributors.

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He called me a year later and said:

'I took your advice last year and I gave my best distributors the leadership test. I gave them all a book. Here's what happened. All of my so-called potential leaders - flunked! I felt really bad and totally depressed.

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'Then, here is what I did next. I gave this same test to a bunch of second-stringers - you know, the people who didn't drive as nice a car, didn't have as many contacts, didn't have as big a vocabulary, didn't seem like the salesman - just ordinary distributors who weren't quite as good as my top people.

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'Again, some of those second-stringers failed. However, a few of these distributors passed the test, and I've spent the last year working with them. It's been the most productive year of my life!

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'I don't have to call these people to make sure they're coming to meetings. They call me to make sure I'm going to be there. We have the most positive people at our opportunity meetings - people who are motivated, people who are going places. It's been a fantastic year!

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'The reason I tell you this story is not because it has a happy ending. I tell this story because here is what will happen after you read this lesson. You'll give this leadership test to a lot of your best distributors and most of them are going to flunk. And then you'll say:

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'I know my brother-in-law would really, really make a great leader and the only reason he didn't read the book is . . .'

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>> And you'll start making up excuses for people who aren't ready to become a leader.

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Then, you'll start investing time with really nice people who didn't pass the leadership test - and won't become a leader. Bad for business.

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So be prepared for some disappointment. Don't take the results personally. You're only looking for distributors who pass the test and are willing toinvest action to back up their words.

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Let's move on. We've given our distributors the leadership testand now we've identified people who look like ordinary distributors, who act like ordinary distributors, but these are special people. These chosen few will now be trained to become leaders.

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>> Here's the $64,000 Question!

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Remember step #3 from the beginning of these lessons? Well, if you don't, let me review these three logical steps.

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Step #1: Define what a leader is.

We have three definitions. This step is easy.

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Step #2: How to find leaders.

We just covered this. Sure we can find leaders, but they'll be temporary leaders. The permanent way to build leaders is to train ordinary distributors (who pass the leadership test) to become leaders.

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Step #3: What to teach leaders.

Yes, this is the big question! What do leaders know that distributors don't know? Look at it this way. You've taught your new distributor to be a good distributor - and that means you've taught him:

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* All about the products.

* All about the company.

* How to be loyal.

* How to network.

* How to be positive.

* How to sponsor effectively.

* How to retail products.

* How to duplicate his efforts, etc.

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After teaching your distributor all these important skills, you now have a really well trained distributor - but you don't have a leader! So now you decide you're going to teach yourdistributor to become a leader.

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>> What are you going to teach him? Great question!

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But the answer is too long for this lesson.

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(Time flies by rather quickly when we're having fun learning to build leaders.)

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So, in the next lesson I'll start to cover this third step so you'll have a step-by-step formula for exactly what to teach your distributors so that they grow into leaders. I'll also give the exact examples and methods I use to teach these important skills.